The Apprentice Returns - Series Four On BBC One
I’m a big fan of The Apprentice, both the US and UK series actually. Donald Trump has his hairpiece, while Alan Sugar has a face more wrinkly than a bulldog’s backside.
The British version of the series which sees a collection of supposedly the best candidates in the country competing for a job with Sir Alan returned on Wednesday night, and it is already set to be an explosive year.
First we got to meet the sixteen new candidates, although some were so lacking in personality, I couldn’t tell you their name, where they were from, or what they contributed to the show.
They are all very good looking this year though, with the producers seeming to have started picking people as much for their dress sense and grooming as their business acumen.
The teams met Alan, and were then set their first task even before being shown the house they will be sharing for the next few months.
As is traditional, they were separated along gender lines to begin, although that will likely change in a few week’s time. The men called themselves Renaissance, while the ladies opted for Alpha.
The task was as simple as anything, at least in theory: The teams being given £600 worth of fresh fish and being told to sell them at a market for as much profit as possible.
Unfortunately, both teams went off half-cocked, with very little preparation meaning that pricing, and even labelling were all wrong.
The men also had an added problem, that of splitting along culture lines, with the toffs on one side, and the educated but more working class on the other.
The girls won, but even they only managed to make £150 or so. The guys meanwhile, managed a paltry figure of £30, which I think even I would have managed to make given the same task.
Sir Sugar was his normal moody self in the boardroom, and ended up firing the toffiest of toffs, trainee barrister Nicholas de Lacy-Brown. It was the right decision, although none of them came off particularly well.
I’m glad the show is back, but this set of candidates seem to be the most annoying, and annoyingly smart and good looking so far. Does Alan Sugar really have to employ one of these idiots?
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