Big Brother: Celebrity Hijack Comes To An End | John Loughton Wins and No-One Really Cares
The first, and probably last series of Big Brother: Celebrity Hijack came to an end last night, and no-one either watched or cared. Apart from me obviously, as I am addicted to the show, in whatever format it takes.
Celebrity Hijack was conceived to replace the normal unmissable Celebrity Big Brother. That was canned by nervous Channel 4 bosses after last year’s Shilpa Shetty and Jade Goody race row, which almost sparked an international incident.
Instead of celebrities entering, and living in the house as contestants, they now took the role of Big Brother over, and controlled the lives of 12 young and gifted people. The format worked, and I actually enjoyed tuning in every night, but it wasn’t unmissable, and was clearly lacking some drama.
John Loughton, current voluntary youth worker, and future politician ended up as the winner of the show and the £50,000 prize money. He got 54% of the vote, and it was a good result, with the nice guy winning, and someone who you know won’t piss the money up the wall.
If I’d have been a betting man, I would have put my money on Amy to win, but maybe that’s just because her smile makes her look angelic. How Emilia came second, I’ll never know, as although I quite liked her, the crowd didn’t, and she even got booed on her way out of the door.
The viewing figures have apparently been atrocious this series, although I’m sure the Big Brother bosses will be able to insist that it was because the show was on cable channel E4, rather than the main Channel 4 this time around.
S where does this leave the show? I personally like the format, but feel it need some kind of kick to make it properly work, and pull in the viewers. There was very little tabloid fodder this time around, which definitely didn’t help build momentum.
Maybe the celebrities should just be more evil, and not nicey nicey? Matt Lucas’s stunt of forcing John to say whatever he wanted him to certainly helped give the show a kick start, but then it fizzled out.
We do have the next series of normal Big Brother to look forward to in a few months time. And Channel 4 bosses are reportedly promising that Celebrity Big brother will be back in full working action this time next year.
Big Brother, Celebrity Big Brother, John Loughton, E4, Channel 4, UK, Brit, British, Matt Lucas, Shilpa Shetty, Jade Goody
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